Shape Up LLC is founded in 2025 by Dr Davide Becchetti MD, with the objective to promote physical activity as a pathway to physical and mental well-being.
The company pursues this endeavor by exploring multiple aspects:
Shape Up strives to increase public literacy and awareness on the positive impact physical activity has on preventing and treating many of the most common and serious diseases of the 21st century. Shape Up mailing list subscribers receive regular updates on what the scientific literature and world health experts have to say about physical activity and a healthy lifestyle in general.
The Shape Up app allows users to track their everyday physical activity and, through that, follow workout regimes tailor-made for them by Shape Up’s team of medical professionals. The goal is to make every step count; to let the users adapt their exercise into their everyday lives, freeing them from the restraints of special equipment, or specific venues and their opening hours.
As we like to say, the world is your gym, and it’s open 24/7. Read more on our method.
Shape Up’s medical team participates in the international scientific discussion by conducting research on the importance of a healthy lifestyle and the integration of physical activity in everyday life. With the express permission of users, Shape Up can analyze the impact their daily workout habits have on their health, evaluating hypotheses and extrapolating hidden aspects of the process that could lead to scientific breakthroughs.
Copyright © Davide Becchetti & Shape-Up 2019-2025
